CEDEM Switzerland, a leading Swiss Nutraceutical company, takes a strategic leap into crowdinvesting for its global expansion. CEO Rasha Oudeh reveals the company’s shift, highlighting a focus on primary markets in Europe and the key U.S. market. The move aligns with launching new products and adopting a Direct-to-Sale E-Commerce strategy, demonstrating CEDEM’s commitment to innovation and accessibility in the nutraceutical industry.

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